Month: November 2018

The Power of Employee Video and Self-Broadcasting for Enterprises

At CircleHD, we believe opportunities made available by employee video can transform knowledge into company wealth. While many are moving the needle with self-broadcast in video, it often does not go past the top 10% of performers. In order to break through that barrier, a newer, faster experience is needed to replace legacy roadblocks to adoption.

There are some best practices organizations are implementing to operationalize video into learning, while encouraging peer-to-peer and knowledge sharing to encourage team skills growth. Here’s just a few:

  • Cambridge Engineering & CircleHD: I believe the epicenter for employee generated video is in Chesterfield, Missouri. Marc Braun is a primary lead in a consortium of 500 companies, hacking culture with video.

    As President of Cambridge Engineering, Marc doubled revenue and tripled operating profit in an industry with a CAGR of just 6.62%. Marc’s employees are told, “if you see a problem or waste, you have the job autonomy to fix it.” Just shoot a 1-min before / after video, and it’s played next morning at the all-hands meeting.

    “I have learned video takes courage to make. There is mastery in self-broadcast. And when video is given a purpose, the gift is people that outgrow the company.”

    This video interview was released to LinkedIn, where it got 7,600 views, and 69 likes.
  • Dell: Video lets employees bypass the organizational chart and connect with colleagues in other silos in the pursuit of better customer experiences. Dell uses Sonic Foundry’s Mediasite to connect its salespeople with subject-matter experts.

    “There are a lot of salespeople at Dell, but there are only a few ph.D.s in big data or machine learning,” said Lawrence Grafton, Solutions Product Manager at Dell. “Those ph.D.s can post an explainer video so that sales can better understand the topic. 
  • Moffitt Cancer Center uses an enterprise video platform to deliver content externally. The Moffitt Cancer Center uses its enterprise platform from vBrick to deliver video externally to patients.

    “We use it internally but also use a guest portal for external use,” said John Maass. He added that a doctor could curate or record videos to help patients understand their specific prognosis, “rather than go out to WebMD and get scared.” 
  • Video for Sales Training: ‘In fact, peer-to-peer instruction is one of the main pillars of modern learning programs and the majority of reps prefer peer knowledge sharing over corporate or manager-generated content. 

    Our survey of sales reps and their managers found the majority (65 percent) of sales representatives agree that sales pitch advice from peers is more effective than training from the corporation and that top-performing sales organizations are 76 percent more likely to utilize peer-generated video content for training than other firms. 
  • CISCO Shorty Awards: While more social in nature, the results from Cisco in 2016 for employee-generated video and content are outstanding. Get tips from this Shorty awards entry. 
  • Video in HR: “Employees want that guidance in an easy-to-access format to help them translate a complex topic in a way that will lead them to the right decision. Advanced HR teams have picked up on this, making video their medium of choice and incorporating into their open enrollment communications strategy.” 

CircleHD is the first cloud-native enterprise video platform for employees and teams of any size. For more information about how we can help your organization implement video learning, schedule a demo.

Roles of Video in Medical Education

Medical professions require continuous learning. In order to ensure efficient transfer of knowledge, learning tools need to adapt to the hectic, fast-paced environment in healthcare facilities. Medical education videos provide an effective solution since information is absorbed faster than text and it’s a platform that medical professionals can conveniently access anytime, anywhere.

Physician Training

As technology advances and new illnesses develop, medical research will continue to produce new discoveries and innovations. Video learning is an effective medium in keeping physicians and other medical practitioners abreast with the latest developments in medicine. Live streaming of surgeries and conferences extends the reach of learning beyond the confines of the hospital facility. Documentation of procedures not only contributes to doctors’ education but also serves as a tool for accountability – keeping medical practitioners under the radar for any unethical or careless behavior.

Immortalizing Medical Expertise

Video recordings of rare medical cases and ground-breaking procedures is a way to immortalize medical breakthroughs. They can be compiled and stored in a library that can be conveniently accessed by current and future generation of physicians.

Patient Education

Empowering patients by educating them about their condition and encouraging active participation in deciding the course of treatment is key to successful medical intervention. Video platforms such as on-demand videos, live streaming, and webinars can be maximized to spread information about disease prevention, treatment, and post-op care. Interactive video platforms are also used in providing remote step-by-step guidance on health and wellness programs and in conducting online question-and-answer sessions that allow participation of the public, especially those who have limited mobility.

Hospital Staff Instruction

Healthcare institutions need to keep their personnel leveled off in terms of policies, regulatory mandates, emergency protocols, and overall corporate messaging. Disseminating information using videos creates a more engaging venue for learning about hospital regulations and provides means for tracking access and participation using video analytics. Videos are also utilized as channels to deliver training on values and services that cut across departments like code of ethics and customer relations.

Marketing

Part of patient education is informing them about their healthcare choices. Video marketing done through social media and other online channels is a strategic way of promoting hospital facilities, services and other offerings to its target market. People normally seek information and reviews about health facilities online before visiting the actual location. Sharing your hospital’s profile, accomplishments, and available services through a powerful video campaign will position your institution as their healthcare partner and will foster trust.

Conclusion

Video learning has a huge role in capturing and sharing relevant medical knowledge. It ensures that medical professionals are up-to-date in terms of skills and theory and patients have enough knowledge to understand and make decisions about their course of treatment.

Be at the forefront of health education by availing professionally designed video e-learning courses. We at Circle HD can set up the learning platforms you need to optimize learning, information sharing and collaboration within your organization. Get in touch with our team of experts now and we’ll demonstrate how powerful customized video learning is in delivering your medical education objectives and in advancing the level of patient care and treatment.

Adoption Of Your Intranet Platform

Creating a custom and specialized intranet for your company can help make everyday processes much easier and run seamlessly. This way every employee has access to important company documents, information and more in one convenient place. But a digital transformation isn’t always easy to implement. To make sure your digital transformation initiative is successful, you’ll need to have everyone at the company on board. This way the project can gain traction and then other KPIs will then follow to justify your ROI. So what can you do to make sure that everyone adopts this new too? Read on for some useful strategies that will ensure the success of your Intranet platform by all:

Promote Change Gradually

Even though the new digital tool will help everyone do their job better, there will still be some staff members who won’t buy into it. They think that the old way was better and will continue to do it the old way. In order to combat this, make sure that you aren’t bringing on this change all of a sudden. Make sure you do it gradually, letting employees know months in advance before the final adoption so that they can prepare themselves for the upcoming change. Continue to inform them about the new tool so that by the time it rolls out, they’ll feel more comfortable using it.

There’s A Bell Curve For Adoption

Just because there were no challenges when the new tool launched doesn’t mean there won’t be challenges in the near future. The adoption curve is bell shaped, so when you first roll it out, you’ll get lots of traction, but over time, the curve will go up and then down as more people spot problems in the new tool and change their might about accepting it.

Know your workforce

More than likely, those who are younger will adapt easier since they’re naturally more digitally savvy, while older generations might struggle with getting to know the new intranet. To help bridge the gap, always provide proper training for all. When you incorporate CircleHD into your enterprise, you’ll get the proper training so that all can easily use it. The online help center provides answers to a number of questions and a specialist will always be on hand to answer anything else.

Creating an Inclusive Culture in Large Organizations

Creating an inclusive work culture when you have a large organization can be tough, but it’s an even greater challenge when you have several offices across the globe. The norms and traditions are different in each country your company has an office in, which Can make it tough to build that inclusive culture across your entire worldwide organization. But creating an inclusive work culture is important for the success of the enterprise since it allows employees to feel more comfortable and engaged with your company. Although it’ll be challenging, you can still create that needed inclusive culture with these useful tips:

Look For The Gaps

To be more inclusive all across the board, it’s important that your company find the caps in your company’s workforce so that you can see what sort of trends there are for an inclusive culture and equal representation for all sites. Maybe you need more women in leadership or minorities in your company’s workforce? Finding these gaps will provide you with the answers needed to create that inclusive culture. Because the company is so large and spread across the glob, it’s crucial to look for things that might be under the radar and that you’re not aware of.

Give Your Leaders Inclusion Training

Your workforce most likely is comprised of employees from different backgrounds so it’s important that your company fosters an inclusive culture. Training your leaders how to respect and include other cultures will make employee feel as if they are part of true team that treats them fairly. Give leaders the right tools so that they can go out there and represent for your company as they promote inclusivity to all employees under them.

Make Diversity Important For The Whole Company

Diversity and inclusivity shouldn’t just be a task you place on your company’s HR team, but something that everyone needs to foster. Make your company a place where all employees at every level and at every site can do their best work. An inclusive workplace is the responsibility of everyone in the company – from executives to leadership and new hire.