Webinar: How to Effectively Incorporate Video Into Your Business Crisis Plan
Video should be an integral part of any effective enterprise communications strategy, but the business implications of COVID-19 are making it apparent just how important it is. This situation has illustrated the fact that even the biggest companies in the world can suddenly find themselves in the midst of a crisis.
Decades of research has shown that visual content can be processed more effectively by the brain. In fact, one researcher found that watching a one minute video is the equivalent to hearing 1.8 million words. This makes video an exponentially more effective medium for critical information, allowing the messaging to have a higher level impact, understanding and retention.
Get Our On-Demand Webinar and Learn:
- Why you should be incorporating video into your business crisis plan
- What tactics are most effective during disaster scenarios
- Tips for creating videos that are impactful and engage your workforce, even when business disruptions occur
